Random House Trade The Power of Habit: Why We Do What We Do In Life And Business

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Charles Duhigg Is An Investigative Reporter For The New York Times. He Is A Winner Of The National Academies Of Sciences, National Journalism, And George Polk Awards, And Was Part Of A Team Of Finalists For The 2009 Pulitzer Prize. He Is A Frequent Contributor To This American Life, Npr, Pbs Newshour, And Frontline. A Graduate Of Harvard Business School And Yale College, He Lives In Brooklyn With His Wife And Two Kids.

From the Publisher

The Power of Habit

Why We Do What We Do in Life and Business

In The Power of Habit, Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.

Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren’s Saddleback Church, NFL locker rooms, and the nation’s largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.

At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.

Habits aren’t destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives

Publisher ‏ : ‎ Random House Trade
Publication date ‏ : ‎ 7 January 2014
Edition ‏ : ‎ Reprint
Language ‏ : ‎ English
Print length ‏ : ‎ 416 pages
ISBN-10 ‏ : ‎ 081298160X
ISBN-13 ‏ : ‎ 978-0812981605
Item weight ‏ : ‎ 1.05 Kilograms
Dimensions ‏ : ‎ 13.18 x 2.24 x 20.27 cm
Best Sellers Rank: #5,976 in Books (See Top 100 in Books) #28 in Social Psychology & Interactions #76 in Business Processes & Infrastructure #81 in Business & Investing Skills
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